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The Tipping Point

The Tipping Point

Malcolm Gladwell

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From RM 44.96

ISBN
9780316679077
Format
Paperback
Language
繁体中文

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Book details

Published Year
2001
Pages
280
List Price
RM 44.96
Avg. Sold
RM 10.00DCBA-A+Newi

Description

In this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.

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